David Morey 
Instagram’s algorithm always comes up with new updates. This makes it challenging for social media marketers to find a proven strategy. Increasing Instagram views and comments on your post is an ideal tactic that brings more followers and also encourages boosted engagement. These metrics play a significant role in determining the content quality, appreciation, and interaction with the audience. The number of views shows how many people have seen a post. Comments reflect what viewers think about your post and their engagement.
It is the best time to start an Instagram campaign to expand your audience reach and popularity because there will be around 1.44 billion active users on Instagram by 2025 (Source: Statista). Here are some of the easiest and proven tips to get more views and comments on Instagram posts with organic growth.
Upload an Introductory Post
Remember, people are always interested in discovering the real you and/or your brand. Instagram provides a free space where you can freely represent your personality and brand voice. Starting with an introductory post can assist your potential audience to know you and your Instagram profile. Additionally, it can allow you to reach the right people, getting information about users’ expectations from your profile. Include relevant call-to-action (asking viewers to give their introduction in the comment section) in your caption.
Upload Valuable and Engaging Posts
No other strategy will work effectively if you don’t have any shareable and interactive posts. Quality content is more important than other tips and tricks because people use Instagram in search of entertaining, informative, and relevant content. So, create posts that align with the preferences and needs of your target audience.
Use Trending, Niche Hashtags
Using popular hashtags within your niche can help you develop a community around your brand and improve the discoverability of your post. Additionally, it can allow people to find your profile through the hashtag browser and quickly increase the number of views and comments.
Ask your Audience to Leave Comments on Your Posts
There is nothing wrong with asking people to comment on your Instagram posts. However, you need to make sure that you ask for it in a fun way. For example, you could upload a hilarious picture with the “Caption This” term, making your audience believe that the best captions will receive a shoutout.
Upload a Meme
Memes are highly popular on social media platforms including Instagram because they are highly shareable and entertaining. You can use appropriate memes or create unique memes yourself using free online meme-generating tools and apps.
Share Feed Posts to Instagram Stories
Instagram creators are widely using this trend nowadays because getting your post to appear in the news feeds of followers is much harder. Sharing regular feed posts on stories increases the chances of bringing more views and comments.
Invite Users to Tag Their Friends and Followers
The more people your profile and post reach, the higher your chances of getting views and comments. Many people are interested in tagging their followers and friends in highly relatable and interesting posts. You can take the best advantage of this opportunity by asking people to tag their friends. It is a great strategy to develop a strong connection and promote your content to new audiences. So, whenever you upload any meme or relatable content, add a CTA to tag your followers’ friends in the comments.
Respond to your Followers’ Comments
Responding to the comments of your followers makes them feel valued and increases the chances of receiving more comments. Be sure to respond positively and politely and ask another question. When people see lots of comments on your post including your responses, they are encouraged to stop scrolling, discover your post, and participate in the discussions. When viewers respond, you can keep the interaction alive and bring higher engagement.
Appreciate Followers’ Engagement
Use Instagram Insights to find users who have engaged with your content through likes, comments, or other ways. Check their Instagram profiles, like some of their best posts, and comment on at least one of their posts. It inspires them to visit your profile again and show more interaction because they feel more delighted when they find that you value their interaction or participation in your posts.
Host a Giveaway
Giveaways are the trending strategies most influencers are using nowadays to skyrocket their engagement level. Users get attracted to giveaway posts to leverage the opportunity to win amazing prizes. You can ask users to leave Instagram comments on the giveaway post, tag their friends, or follow your account as an entry pass. Prioritize contests on your feed to quickly boost comments on your post.
Leverage scaled images not square
According to a study, horizontal pictures get 9% less engagement on average than squares. However, portraits with vertical dimensions of 4:5 work 13% better than square images. Using scaled images rather than partitioning them into a small square can help you encourage users to stop scrolling and discover your post.
Perform Instagram takeovers
Alongside Instagram giveaways, Instagram takeovers are another proven way to drive higher engagement on your content. This trick can be more useful for you if you have a guest with a loyal, dedicated following. Hosting a takeover can promote your posts to new followers for both collaborators.
Do a Live Chat
Interacting with the audience in real-time can develop a strong, special bond with them. So, stream a live video and directly interact with the target audience and your followers. 
You can collect questions from the comments section using an Instagram feed post. Save your live interactions to the grid and access them whenever you need.
Consider Instagram Ads
If you are in a position to spend some money, consider investing in Instagram ads. This could be your most effective strategy to expand the reach and boost the engagement rate. It can help you reach the target audiences, enhance visibility, and bring more traffic to your account.
